An edition of No B.S. trust-based marketing
(2012)
No B.S. trust-based marketing
the ultimate guide to creating trust in an understandable un-trusting world
by Dan S. Kennedy
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Marketing, Trust, Customer relationsShowing 1 featured edition. View all 1 editions?
| Edition | Availability |
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1
No B.S. trust-based marketing: the ultimate guide to creating trust in an understandable un-trusting world
2012, Entrepreneur Media
in English
1599184400 9781599184401
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Table of Contents
Introduction
Trust-based marketing as path to wealth / by Dan Kennedy
Trust without trying is no longer enough / by Dan Kennedy
Understanding the difficulty of the task / by Dan Kennedy
What do clients really want to know? / by Dan Kennedy
How not to be another salesman / by Dan Kennedy
The Suze Orman factor / by Matt Zagula
Publish or perish / by Dan Kennedy with Matt Zagula
All media is not equal
High trust vs. low trust media online vs. offline media / by Dan Kennedy
Creating trust online : pipe dream? / by Matt Zagula
Don't get google slapped / by Matt Zagula
How familiarity breeds trust / by Dan Kennedy
The unmatched power of affinity / by Dan Kennedy
Establishing and asserting your authority / by Dan Kennedy
The power of prescription / by Dan Kennedy
It's not what you say, it's what they hear / by Dan Kennedy
Trust language : the book only you can write, that only you will read
That can make you rich / Dan Kennedy
Astound & amaze with the Houdini factor and the power of dramatic demonstration / Dan Kennedy
The role of proof / by Dan Kennedy
The cache client as its own form of proof / by Dan Kennedy
Risk reversal / by Dan Kennedy
The power and hazard of leadership position / by Dan Kennedy
The power of exclusivity / by Matt Zagula
How do you know if you are succeeding at trust-based marketing / by Dan Kennedy
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| March 15, 2012 | Created by LC Bot | import new book |